Print Edition of “iBooks Author: Publishing Your First Ebook” Approved for Production

Should be available for order from major online booksellers within a week.

Just a quick note to let folks know that we’ve just approved the print proof for iBooks Author: Publishing Your First Ebook. This 242-page book looks great, especially in the new larger size we’ve set up for the Maria’s Guide series.

Our printer works directly with Ingram to get books listed in bookseller catalogs quickly. I expect the print edition of the book to begin appearing on Amazon.com and BN.com within a week or so. I’m hoping both organizations order the book in sufficient quantities to ensure speedy delivery to customers.

If you can’t wait for print, ebook editions are already available from both resellers. You can learn more about the book and follow links to purchase your copy on the book’s support web page.

Maria’s Guide Title for iBooks Author Now in Production

Look for it within the next week or so.

iBooks Author IconNo sooner had we put the finishing touches on Sorting Excel Data than Apple delivered a brand new topic for the Maria’s Guides book series: iBooks Author.

iBooks Author is a Mac OS application that enables you to develop media-rich ebooks for iBooks on iPad. Although it has a limited audience, it makes up for those limitations with sheer publishing power. This free application makes it possible to create books that not only include fixed page layouts, but images, galleries, movies, review tests, and interactive graphics. Best of all, it features a relatively easy-to-use, intuitive interface.

We’re excited about iBooks Author, mostly because of all the great new ways we’ll be able to enhance Maria’s Guide books for iBooks readers. We’re also excited about producing a book about a brand new topic: iBooks Author: Publishing Your First Book should be available before the end of the month. We hope you’ll look for it here—and on the iBookstore, of course.

Sorting Excel Data: The Basics & Beyond

A definitive guide to sorting data managed in Microsoft Excel.

Sorting Excel Data cover

This guide takes the mystery and confusion out of Excel’s sorting features. It starts by covering the basics of simple, one-column sorts. It then builds on that information to explain multi-column sorting, setting up and using custom sort orders, sorting based on cell colors or icons, performing case-sensitive sorts, and sorting by rows instead of columns. Step-by-step, fully illustrated instructions make it clear what you need to do. Sample files make it easy to repeat exercises so you can see the same results.

Although this book concentrates on Microsoft Excel 2010 for Windows and Microsoft Excel 2011 for Mac OS, it also provides useful tips and instructions for previous versions of Excel.

Buy Kindle Edition
Buy iBooks Edition
Buy NOOK Edition

I’m really pleased to announce that the second book in the Maria’s Guides series — Sorting Excel Data: The Basics & Beyond — is now out and available in three ebook formats, with a print edition on the way.

About the Book

It all started as a question asked by a friend in Facebook. An experienced computer professional, she didn’t know how to perform a four-column sort in Microsoft Excel. I thought back to my computer applications training days and remembered how my students struggled with Excel’s sorting features. I decided it would make a good topic for a Maria’s Guide book.

While researching and writing the book, I realized just how much Excel’s sorting feature has changed since I wrote my last Excel book several years ago. While it was obviously important for me to cover the most recent Windows and Mac OS versions of Excel, I also wanted to explain complex sorting to folks who haven’t yet upgraded. I think the book does a great job of completely covering how to sort data managed in Excel.

Inside, you’ll find the following chapters:

Table of Contents
Before We Begin: Introduction
Chapter 1: Sorting Basics
Chapter 2: Quick Sorts
Chapter 3: Multiple-Column Sorts
Chapter 4: Sorting by Color & Icon
Chapter 5: Using Custom Sort Orders
Chapter 6: Exploring Sort Options
Chapter 7: Sorting with Filters & Tables
Conclusion: That’s Everything

The printed version of the book runs 114 pages, including front matter, table of contents, and index.

The book uses several example worksheets, all of which are contained in a single workbook file. Readers are encouraged to download the sample file and follow along. This ensures understanding, since readers get the same results that appear in the book.

Buy the Book

The book is currently available as an ebook from three sources (so far):

The print edition is currently going through the proofing process. Once approved, it will be available on Amazon.com and BN.com, as well as by special order through your favorite bookstore.

Additional Material, Feedback, and Support

You can find additional material about Excel on this site. Just follow the Excel topic link.

You can also post questions and read questions and answers on the book’s support page. That’s also where you can find the sample workbook file used throughout the book.

Save 35% on My Lion Book!

Discount applies to either printed book or ebook (or bundle) and includes free shipping!

Mac OS X Lion VQS Book CoverJust a quick note to let readers know that Peachpit Press is offering my Lion book at a 35% off discount with free shipping from now until December 31, 2011.

To take advantage of this offer, visit the book’s page on Peachpit’s site, add the book (or ebook or bundle) to your shopping cart and check out. Be sure to enter discount code LIONVQS during the checkout process.

Makes a great gift for folks new to Mac OS or Lion!

Dragon Dictate 2.5: Visual QuickStart Guide

Now available!

Dragon Dictate

Dragon Dictate 2.5: Visual QuickStart Guide walks readers through how to train Dragon Dictate, allowing it to recognize the way readers speak. Readers will learn how to add specialized words and names and how to control Mac applications using their voice. The book then moves on to editing text documents, allowing readers to select, delete, capitalize and work with text. The book also covers having Dragon read text back to the user, allowing the user to proofread and edit dictated documents. Finally, the book covers more advanced topics, such as creating new voice commands for controlling Mac applications and controlling the mouse via voice commands.

Buy from Peachpit Press
Buy from Amazon.com
Buy from Barnes & Noble
Buy from Apple’s iTunes Bookstore

My latest Peachpit Press book, Dragon Dictate 2.5: Visual QuickStart Guide, is now widely available from all major online booksellers and in bookstores that sell computer books. You can buy it in traditional print format or as an ebook in Kindle, iBooks, NOOK, and PDF formats.

About the Book

I first became interested in Dragon Dictate when I began using the Dragon Dictation app on my iPad. I was extremely impressed by the software’s ability to understand what I was saying — without any voice recognition training. Later, I was on hand at Macworld Expo in San Francisco for a demo of the Mac OS software package, Dragon Dictate, on the show floor. I was blown away. It was exactly the kind of software I’d been dreaming about — software that could type what I said as I said it.

I bought a copy right then and there.

I started talking to Peachpit Press about a Dragon Dictate book this past spring. We contacted for it, but soon put it on the back burner so I could finish my Mac OS X book revision for Lion. When that was finished, I began working on the Dictate book. I finished it in October.

Dragon Dictate 2.5: Visual QuickStart Guide follows the usual illustrated step-by-step format that makes Visual QuickStart Guide books so popular with readers. But in addition to that, it also provides numerous tables of commands that work with Dragon Dictate. It’s these handy guides that I think are the most valuable resource in the book. I can imagine readers using a highlighter to highlight the commands they use most — that’s what I’ll be doing with my copy!

Buy the Book

Right now, the book is available from many booksellers. If it’s not readily available in your favorite bookstore, try one of these sources:

It retails for $19.99, but I’ve seen prices as low as $14.99 (Amazon.com). The ebook is widely available for just 9.99.

Additional Material, Feedback, and Support

You can find additional material about Dragon Dictate on this site. Just follow the Dragon Dictate topic link.

You can also post questions and read questions and answers on the book’s support page.

MacVoices TV Interview about Making Movies Book

Interview by Chuck Joiner now online.

Screen GrabI’m extremely pleased to announce that my interview with Chuck Joiner on Mac Voices TV went live today. I hope you’ll check out MacVoicesTV #1182: Maria Langer Helps You Make Movies.

This was the first time I’d appeared on MacVoices TV; usually, I’m on the audio-only version, MacVoices. In the background, you’ll see the covered up stored furniture of my new office in Phoenix. You’ll also get a chance to see my horrible haircut six full weeks after I was scalped. (Hint: There’s still not enough to do anything with it except spike it.)

Chuck is a great host who always asks good questions. As usual, it was a real pleasure to be on his show. I hope you’ll take the time to explore the other MacVoices episodes on Chuck’s site. I’m sure you’ll find plenty of interest there.

You can find a complete list of my recent interview appearances on my personal website.

Making Movies: A Guide for Serious Amateurs

A step-by-step approach to making quality video productions.

Making Movies book cover

Tired of turning video footage into ho-hum productions that make people yawn? Or, worse yet, just putting raw video out there and hoping for the best? If so, this guide is for you. It clearly explains how to research, plan, shoot, assemble, edit, and fine-tune video productions for just about any purpose. Richly illustrated with stills from an example movie, it’ll get you on the right track to making movies that’ll inform, entertain, and impress your audience.

Buy from Amazon’s Kindle Bookstore

I’m really pleased to announce that the first book in the Maria’s Guides series — Making Movies: A Guide for Serious Amateurs — is now available.

About the Book

I originally wrote the first draft of Making Movies as a personal guide to help me remember how I created my first “watchable” movie, Cherries: From Tree to Truck. Later, I rounded it out into a series of articles for InformIT. To create this book, I added and revised content and formatted it for print and ebook publication.

This book differs from most of my computer how-to books in that it concentrates on theory rather than specific how-to tasks. For example, it doesn’t explain how to edit moves in iMovie or Final Cut Pro. Instead, it tells you about the kinds of clips you should acquire and why. It also goes into a great deal of detail about the part of movie-making that’s most overlooked by inexperienced movie-makers: the planning process. The idea was to write a book that could benefit all first-time movie makers — not just the ones using a specific camera or editing software package.

Inside, you’ll find chapters for the following “steps”:

Introduction
Step 1: Explore the Topic
Step 2: Plan the Shoot
Step 3: Shoot the Video
Step 4: Create the Rough Cut
Step 5: Fine-Tune and Complete
Step 6: Publish and Share
Conclusion

The printed version of the book runs 66 pages, including cover, front matter, and index.

The book uses two examples throughout the text: the existing cherry harvest video I created and a hypothetical home movie of a kid’s soccer game. There are screen images and other figures to help illustrate important points.

I think the book is a great guide to help new movie makers learn the lingo and get a feel for making good movies. Its step-by-step approach can help keep readers focused on the tasks that need to be done to ensure success.

Buy the Book

The book is available in four formats from three sources (so far):

EPUB and Kindle Ebook

I wrote the book primarily for distribution as an ebook. As such, it’s available in EPUB and Kindle formats from two popular sources at a very reasonable $3.99:

Print and PDF Ebook

The book is also available in print and in a PDF-style ebook format from MagCloud.

MagCloud is a print-on-demand publisher that calculates printed cost by the page, so the longer a book is, the more it costs. The printed version, which is in full color, is available for $12.95 plus shipping. Be advised that it may take up to two weeks for the book to arrive.

MagCloud also offers a ebook version of the book. Unlike the EPUB and Kindle versions, the MagCloud version is based on a PDF, so it’s formatted exactly like the book. The cost of this ebook version is $3.95 and it downloads immediately upon purchase.

Note that when you buy the print version, you get a free copy of the ebook version.

Additional Material, Feedback, and Support

You can find additional material about making movies on this site. Just follow the Movie Making topic link.

You can also post questions and read questions and answers on the book’s support page.

Mac OS X Lion: Visual QuickStart Guide

Latest Mac OS X Visual QuickStart Guide now available.

Visual QuickStart Guides, designed in an attractive tutorial and reference format, are the quickest, easiest, and most thorough way to learn applications, tasks, and technologies. The Visual QuickStart Guides are a smart choice and guide the learner in a friendly and respectful tone. Visually presented with copious screenshots, the focused discussions by topic and tasks make learning a breeze and quickly take you to exactly what you want to learn.

The latest update of this best-selling Visual QuickStart Guide will have you up and running in no time with Mac OS X Lion. Respected, best-selling author Maria Langer will take you through all of Mac OS X Lion’s groundbreaking capabilities and new features including Multi-Touch Gestures, Launchpad, Mission Control, the App Store, Mail, and much more. With plenty of screenshots to clearly illustrate techniques, this effective tutorial and reference is packed with practical information for people who want to jump in and start working and playing with OS X Lion.

Table of Contents

Introduction
PART I: Getting Started with Mac OS X
Chapter 1: Setting Up Mac OS X Lion
Chapter 2: Finder Basics
Chapter 3: File Management Basics
Chapter 4: Window Views
Chapter 5: Getting Help
PART II: Managing Files
Chapter 6: Advanced Finder Techniques
Chapter 7: Searching for Files
Chapter 8: Storage Devices & Media
Chapter 9: Backup & Recovery Features
Chapter 10: Multiple Users
PART III: Using Applications
Chapter 11: Application Basics
Chapter 12: Standard Application Menus
Chapter 13: The App Store
Chapter 14: TextEdit
Chapter 15: Address Book
Chapter 16: iCal
Chapter 17: Music & Video Applications
Chapter 18: Other Mac OS X Applications
Chapter 19: Dashboard
Chapter 20: Desktop Management
PART IV: Mac OS Utilities
Chapter 21: Fonts
Chapter 22: Printing
Chapter 23: Disk Utility
Chapter 24: Mac OS Utility Applications
PART V: Network & Internet Connectivity
Chapter 25: Networking
Chapter 26: Connecting to the Internet
Chapter 27: Internet Applications
PART VI: Customizing Your Mac
Chapter 28: Customizing the Finder
Chapter 29: Customizing Finder Windows
Chapter 30: System Preferences Basics
Chapter 31: Personal Preferences
Chapter 32: Hardware Preferences
Chapter 33: Internet & Wireless Preferences
Chapter 34: System Preferences
PART VII: Reference
Appendix A: Menus & Keyboard Shortcuts
Index

Related Posts

For more content related to Lion, be sure to check out the Mac OS topic link.

Look What I Got!

The miracle of publishing.

My Leopard BookI cannot believe how quickly the printer put this book together. I’m holding, in my hot little hands, a copy of Mac OS X 10.5 Leopard: Visual QuickStart Guide. This book went to the printer on October 9 just two weeks ago. The FedEx guy just dropped off 25 copies.

This makes me feel pretty confident that the book will be in Apple Stores on Friday at 6 PM.

And, in case you’re wondering, the book looks great!

Wanted: iChat AV Buddies

Get your face in my book.

Sometime next week, I’ll be working on Chapter 19 of Mac OS X 10.5 Leopard: Visual QuickStart Guide. That chapter covers (among other things) iChat. And, as I do each edition, I need to illustrate an iChat video chat session.

Lars on Page 347Although I could chat with people I already know — or Lars, who managed to get his face in two of my books — I’d much rather chat with strangers. (My mother never managed to teach me not to talk to strangers.) Would you like to be one of the folks I chat with while writing the chapter? It could get your face in my book.

Here’s what you need:

  • A Mac running Mac OS X 10.4 Tiger or later.
  • iChat.
  • A video camera that works with iChat. (iSight cameras work pretty well, as you can imagine.)
  • Availability. When I’m ready to do my screenshots, I’ll start contacting folks to chat with. If I can’t get the first one on my list, I’ll move on to the second one — and so on until I find someone available.

To get on my list of contacts, use the Comments link or form below to enter a comment for this message. Include your name, country, and AIM or .Mac account info. Then wait patiently until I get in touch — if I don’t reach someone listed before you.

Oh, and there’s two more things to think about before signing up:

  • By listing your iChat info in the Comments for this post, you are agreeing to allow your likeness to appear in Mac OS X 10.5 Leopard: Visual QuickStart Guide by Maria Langer, which should be published in October, 2007.
  • In consideration for participation in this program, anyone who appears in the book will get a free, autographed copy.

Questions? Leave them in the comments. Don’t use the Contact form for this.

When it’s all over, if you want your info removed, please note that with your info. I can go in and remove the info from the comments.

Excel Book Done

That’s book number 68.

ImageI put the finishing touches on Microsoft Office Excel 2007: Visual QuickStart Guide. It’s my 68th book (I just counted) and right now, I feel as if I wrote them all yesterday.

Okay, so not that tired.

I had some trouble with this book. First, there was the beta software situation. Not only did I have to work with the Office 2007 beta, but I had to run it on the Vista beta. Double Microsoft Windows betas for a person who usually works on a Mac! You can imagine my concern.

But everything went pretty smoothly with that and I’ve been using release versions since January, so I know everything in the book is based on the final software.

Motivation slowed me down a bit in the middle of the project. I think I really need an editor cracking a whip over my head to get me to work at my old pace. These days, I’d rather fly than write about Excel. (Can you imagine?) The thing that snapped me out of it was money. If I don’t make milestones, my publisher does not send checks. Although Flying M Air is now paying all of its own bills — thank heaven; you should see some of those bills! — it’s not paying my bills. If I don’t write, I don’t eat. And since I like to eat, I became motivated.

Of course, the killer was my February hard disk crash and the two weeks it took me to get everything back to normal here. What a productivity killer! But it taught me a new valuable lesson about backups — you think I would have learned the last two times — and my old dual G5 is still running, now with a new hard disk to go with last year’s new motherboard. Sheesh. (Now you know why I bought AppleCare for my MacBook Pro.)

I churned through the last few chapters relatively quickly, anxious to meet deadlines tied to promotional opportunities. (I’m not sure of those promos really exist or if my editor has learned to tell me about fantasy promos to get me to work faster. I wouldn’t blame her if she made it up.) I had first pass files done last week and spent the past few days finalizing files based on edits. Today, after fooling around a bit — I’m the queen of procrastination — I laid out the index, created an ad for the book’s companion Web site, and turned it all in. The e-mail message I sent to my editor said:

I think I’m done. Can you ask them to send that final check? (Still waiting for the last one, too.)

The book weighs in at 360 pages, which is about the same as the last edition. It’s got the new VQS cover design. It lists for $21.99, but you can buy it from Amazon.com for $14.95 right now, which is 32% off. (Not a bad deal.) It should be in stores by April 20 or thereabouts.

Meanwhile, life goes on.

Tomorrow, I have to take my helicopter in to the avionics shop in Mesa to see if they can figure out why my radio isn’t working right. I have a meeting with a marketing guy down there at 10 AM. Then a tour of Phoenix for a man and his daughter at 2. Somewhere in between, I’ll have lunch with Mike, who has been away for the past few days. Then a flight home.

Friday I get started on my next book. Those of you who know me should know what that is.

Creating Spreadsheets and Charts in Microsoft Office Excel 2007 for Windows: Visual QuickStart Guide is Off to the Printer

(I just write ‘em — I don’t name ‘em.)

Excel Visual QuickProjectThe revision to my Excel 2007 Visual QuickStart Guide was shipped to the printer this week. My editor expects the book to be in stores by year-end.

The book is a raw beginners guide to Excel. This version covers Excel 2007, which will be widely available at January month-end. The previous edition, which is still available and has been selling very well since its publication over two years ago, covers Excel 2003 for Windows and Excel 2004 for Macintosh. I expect both editions of the book to sell side by side at least until Excel for Macintosh is revised — whenever that may be.

For more information about the book and downloadable files, visit the Excel QuickProject area of this site.

Interested in buying the book? Check it out at Amazon.com.

Book Review from Blog Business Summit

A nice review of our WordPress book.

Teresa Valdez Klein of the Blog Business Summit liked our WordPress book, as you can read for yourself in her review, “Don’t Hire Us, Just Buy WordPress 2…THE BOOK!.”

Among her comments, she writes:

We’ve been doing a lot of WordPress consulting of late, but to be perfectly honest, tech-savvy business folks can probably get most of the same value-add out of this book. It’s a very useful tool for anyone who doesn’t already know WordPress inside and out, which is the vast majority of the population. I can also imagine that it would be a handy desk reference for even the most experienced guru.

Thanks!

New Excel Book in Progress

After two months off from writing, I begin work on an Excel book revision.

Creating Spreadsheets and Charts in Excel: Visual QuickProject GuideI dove into a revision of my Creating Spreadsheets and Charts in Excel: Visual QuickProject Guide book today. I actually got the first chapter — all 16 pages of it — done.

If you’re not familiar with the VQJ (as Peachpit calls it) series, it’s pretty simple. Written for raw beginners, the books use a lot of full color illustrations, large text, numbered steps, and callout lines. Each book in the series is only 144 or 168 pages long — this one weighs in at 144 pages. It’s not the least bit intimidating for any reader.

The first edition of the book covered Excel 2003 for Windows and Excel 2004 for Mac OS. The two versions of Excel are virtually identical, so it made sense to do one book to cover them both. I think I did a good job giving each platform equal space and showing screenshots from both platforms when they were significantly different.

The idea behind the series is to present a project — in this case, creating a budget spreadsheet, duplicating it for multiple months of information, consolidating the months, formatting the spreadsheets so they look good, creating a chart, and printing. All the basics are covered in one project, presented over multiple chapters. The first chapter covers preliminary stuff like interface elements and terminology. The next chapter is where we start creating the spreadsheet.

Creating Resumes, Letters, Business Cards, and Flyers in Word: Visual QuickProject GuideI have two books in this series. This one is doing very well and has been translated into at least two languages. The other book — take a deep breath if you plan to read the title out loud — Creating Resumes, Letters, Business Cards, and Flyers in Word: Visual QuickProject Guide (I had to look it up; I can never remember the title of that book), isn’t doing quite as well. I like to think it’s because people don’t really want to create all those things. But it’s probably because the Word book market is full of titles and this 168-page tome just doesn’t stand out enough on bookstore shelves.

Creating Spreadsheets and Charts in Microsoft Excel 2007: Visual QuickProject GuideThis Excel book revision is not cross platform. Tentatively titled Creating Spreadsheets and Charts in Microsoft Excel 2007: Visual QuickProject Guide, it covers Excel 2007 for Windows only. (It always amazes me when Amazon.com knows what one of my books will look like before I do.) To write it, I not only had to get my hands on the Office beta, but I also had to get the Windows Vista beta, which my editor wanted running on the computer for all the screenshots. Without Vista, he claimed, the book would look outdated right away. He’s right. And although I wasn’t too thrilled about running beta application software on beta System software, it seems to be working pretty well. Of course, I had to buy a new computer to run all this stuff. My ancient Dell desktop machine would have dropped dead if I tried installing Vista on it, especially with the new graphics-intensive interface. The new Dell Latitude 820 laptop I bought to replace it is handling everything with ease. It should for what it cost me. But with luck, I won’t have to replace it for 4 to 5 years.

Office 2007 is no secret. You can see screenshots and all kinds of training material on the Microsoft Office 2007 Preview site. You might even still be able to download a beta. It’ll run on Windows XP and Vista, so you don’t have to do a double beta like I did to run it.

Over the years, many have complained that Office doesn’t change much with each new version. You won’t hear those complaints this time around. Microsoft has completely reworked the interface. The menus and toolbars are gone, replaced with something called the Ribbon. Click a Ribbon tab to view groups of commands. Click a command to invoke it. Or click a tiny button in the corner of a group to display a good old dialog box.

The new design does appear to be easier for newbies to grasp. But I think it’ll frustrate the hell out of seasoned Office users — at least until they get used to the interface. There’s logic behind it, so if you think about what you want to do, you can figure out where to find the buttons or menus you need to do it. And all the old keyboard shortcuts still work, so if you’ve been using Office applications for years, you won’t be at a total loss in the new version.

Of course, all this has me wondering whether they’ll use the same interface in the Mac version of Office when it gets updated. That would be almost sacrilegious. After all, didn’t Apple invent the interface so widely used by Mac OS and Windows programs? I can’t imagine a Mac program without a menu bar that starts with File and Edit. I guess time will tell.

What’s good about all this for me is that people will need a book to learn the new versions of Office applications. They can’t just use an old Office book to work with the new version. With luck, that’ll help book sales a little. After all, I have to pay for that fancy new computer, don’t I?

Stay tuned for more information about this book as it is completed. It will definitely make it to stores at the same time as Office 2007 — heck, at the rate I’m going, I should be done with it by the end of the month.

WordPress 2: Visual QuickStart Guide is Out

At least I think it is.

The strangest thing has happened. I have not yet received my first author copy of my latest book (co-authored with Miraz Jordan), WordPress 2: Visual QuickStart Guide. Yet according to Amazon.com and Miraz, the book is out and selling quite well. I even got a support question for it the other day.

This is extremely odd. I usually my first author copy of a Peachpit book directly from the printer via UPS 2nd-day package, one to two weeks before it hits the bookstores.

Rumor has it, the book’s color scheme is not as shown on the book’s companion Web site. Can anyone confirm this? This is the color scheme Peachpit’s site displayed. I assumed the publisher got it right. Maybe they haven’t seen it either.

And it feels really weird to have to ask someone else what my book looks like.

In any case, the book is out. I hope you find it. Let me know what you think by posting a comment here.

WordPress, VQS, book, howto, Langer, Jordan

WordPress QuickStart Almost Done

Due to ship to the printer this Friday.

WordPress 2 Visual QuickStart GuideMiraz Jordan and I have been putting the finishing touches on WordPress 2: Visual QuickStart Guide for Peachpit Press. The book is set to go to the printer this coming Friday and should be in stores by the end of the month.

You can order a copy in advance from Amazon.com, BN.com, or Peachpit Press. The book appears to be selling quite briskly at Amazon; it’s ranking is relatively high for such a limited-interest book that hasn’t even been published yet.

Miraz and I will be providing support for the book on a separate Web site — www.wpvqs.com — although you’ll also find support articles here and on Miraz’s site. As I write this, the support Web site is already set up. But it’s a mess because we’ve been using it as a testing ground for plugins, theme file modifications, and other topics covered in the book. One day soon, I’ll wipe the site clean and reinstall WordPress from scratch. We’ll then build up the support site with articles, links, and other features to help readers learn more about WordPress.

So if you’re a WordPress user — or want to be one — keep checking in to learn more about WordPress and our book.

Apple Stores Here I Come

My publisher arranges for appearances in Apple Stores.

Apple Computer, Inc. opened its first retail store a few years ago. It was a great success. Since then, it has opened over a hundred stores in the US, UK, and Japan.

Like Apple-designed products, Apple stores are sleek, bright, and attractive. They show off all currently available Apple products, including hardware and software, and there are plenty of hands-on opportunities for store visitors. The stores also show off products by third-party vendors that are “Made for Macintosh” or made to work with Mac OS X. That’s where I come in.

My Mac OS X 10.4 Tiger: Visual QuickStart Guide will be one of just two Mac OS X Tiger books available when Tiger is released this Friday. I worked my butt off (figuratively speaking, of course; there’s no losing fat on your butt when you’ve got it parked in a chair all day) to get this book done on time. And it’s paying off. The marketing folks at my publisher, Peachpit Press (an imprint of Pearson Education), tell me that Apple has designed a lucite stand to display Mac OS X Tiger when it is released. The stand will display my book, side by side, with Tiger retail boxes. How cool is that?

Apple has also promoted my book on its Apple eNews electronic newsletter and corresponding Web page. They even included an image of the book’s cover. My publisher has reportedly doubled the initial print run to handle large orders from Apple, Barnes and Noble, and CompUSA.

I told my publisher’s marketing folks that I was interested in doing Apple Store appearances and listed the stores in this area: Phoenix (Biltmore), Chandler, Tucson, and Las Vegas. (Okay, so Las Vegas isn’t exactly around the block, but it is nice to be able to go there for a legitimate business reason.) Kim, who is in charge of author appearances, sent out a few e-mails to Apple Stores. The response was impressive. All the stores wanted me. Tucson even offered an appearance on Friday evening, as part of the Tiger release festivities. (Unfortunately, personal obligations will prevent me from attending that day.) I chose among the offered dates and added them to my Calendar.

Then Apple invited me to another Vendor Fair, this one in Elk Grove, CA. (I attended one in Austin, TX last week.) I asked Peachpit to see if they could get me a gig in the Apple store in Sacramento (Arden Fair) the same day. A few e-mails and it was a done deal. Wow.

What do I do at these appearances? I normally do a presentation. This time, my presentation will concentrate on productivity features in Tiger, showing attendees how the new operating system can make them more productive. The presentation isn’t a slide show. (I don’t want to put anyone to sleep.) Instead, it’s a live demo. I plug my PowerBook into their projection system and go. It’s unscripted and mildly rehearsed. I usually work with a list of topics I want to cover and go from there. After about 45 minutes of that, we open the floor to questions. That can be fun, too.

What’s weird about all this is that I haven’t done any of this stuff in about three years. I got really burned out and didn’t want to do appearances anymore. I actually turned down a bunch of appearances and interview requests. I thought I’d be getting out of the business. But Mac OS X 10.4 Tiger has gotten me all fired up again. Apple is doing really well and it’s a pleasure to work with its new technology. So I’m excited and really looking forward to all of these events.

If you’re reading this on a Windows PC, you don’t know what you’re missing. Stop by an Apple Store in your area and see if the techs there can convince you to switch.