Well, it depends on how you calculate that.
I downloaded my inveestment quotes into Quicken today, I noticed the little newspaper icon beside Apple’s name in the list. The icon indicates a news story for the company. I clicked the icon and found the headine “Apple Corners 5% of U.S. PC Market” with a link to the article on Yahoo! Finance. Here’s the intro:
Fueled by a 30 percent year-over-year growth rate, Apple (NasdaqGS: AAPL) shipments hit 741,000 units in the first quarter, up from 570,000 units from a year ago.
And according to Gartner, that tally equates to 5 percent market share in the U.S. PC market, up a percentage point from this time a year ago.
The article includes a table that tallies up the units sold and percentages, making Apple look like it’s ready to overtake Toshiba in the never-ending race for market share. But before you start celebrating, take a moment to think about what the table really represents: First Quarter 2007 units sold. Not total units in the hands of computer users.
I’ve been using a Mac long enough to remember the days when Apple had a 23% of the personal computer market. And then 15%. And then 8%. Heck, I remember the numbers getting as dismal as an estimate less than 3%. So when I saw the 5% figure in the article headline, I had to check it out. Needless to say, I’m slightly disappointed.
The fact that new Macs are being sold at higher rates than before is great. But there’s a long way to go before “market share” celebrations can begin.
I have the champagne on ice, waiting.
On August 19, 2008 at 6:16 am, 
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